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The human at the centre of everything.

Hi! I'm Cristina, I connect technology with people: I spot real needs, lead and coordinate digital projects from strategic planning to execution, and align teams, stakeholders and vendors to take every project from idea to measurable impact.

Curiosity drives me. AI is now one of my main tools, though I never lose sight of what defines me: I design so technology stops intimidating and starts helping. Pixel by pixel, user by user.

I currently work at UVE Solutions, where I'm responsible for the design of the company's SaaS products. I design the experience end to end, make it accessible through WCAG audits and measure its impact with real data, to turn every result into concrete improvements. I lead redesigns with measurable impact, create and maintain a design system, and drive digital transformation and change management.

I'm also a councillor in Balsareny, my town. My day to day is being there for the resident: listening, understanding what they need and resolving the conflicts that come up. I run the health, public health and sports areas, but what matters comes before the admin: caring for people, mediating and giving an answer.

My great passion is animals, and since 2023 I founded and manage my own feral-cat care association.

Skills

Management & Innovation

  • Project management
  • Strategic planning
  • Team, stakeholder & vendor coordination
  • Agile methodologies (Scrum · Kanban)
  • Roadmap, releases & backlog
  • Change management & adoption
  • Digital transformation
  • Person-centred design
  • Citizen participation
  • Needs discovery
  • Pilots & validation

UX

  • UX Research
  • Problem definition
  • Information architecture
  • User flows
  • Wireframing
  • Usability testing
  • Heuristic & UX auditing

UI

  • UI Design
  • Design Systems
  • Interactive prototyping
  • Responsive design
  • Mobile-first

Data & Impact

  • Analytics
  • Data-driven design
  • PostHog
  • Experience measurement (NPS)
  • KPIs · OKRs

AI

  • AI applied to design
  • Prototyping with Claude
  • Figma MCP

Tools

  • Figma
  • Jira
  • Notion · Confluence
  • Microsoft 365 (Excel, PowerPoint)
  • Power BI
  • Claude · ChatGPT
  • VS Code

Career

Experience

User Experience DesignerUVE SolutionsNov 2024 — present
Councillor for Sports, Health & Public HealthBalsareny Town CouncilJul 2023 — present
UX/UI DesignerUxlineApr 2022 — Nov 2024
UX/UI DesignerControl IntegralOct 2021 — Mar 2022
UX/UI DesignerMecexis StudioJun 2020 — Mar 2021

Education

Specialisation in Responsible AI Leadership (RAI)FounderzJan 2025 — Feb 2026
MSc in Interaction Design & User Experience (UX)Universitat Oberta de Catalunya2022 — 2023
Postgraduate in Web & App DesignEINA, Barcelona2018
BA in Graphic DesignEASD Serra i Abella · EASD Ondara2011 — 2015

Work

Critical screen redesign

Order flow of a field sales app. I led the process from start to finish: coordinated users and team, made architecture decisions, validated with real users and launched to production with metrics.

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Daila

Personal productivity PWA I led from concept to production. You don't have to decide what type of entry it is — Daila figures it out. Day management with natural language, routines, backlog, and real push notifications on iOS.

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Design System + AI Handoff

I led the creation of a design system from scratch and coordinated the handoff with development through two AI skills: one generates code adapted to the team's framework from Figma, the other validates that the design is correctly applied in code.

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Herdfy

From 8 steps and 3 apps to a single form and one click. I led the product of this citizen campaign platform to eliminate the friction of collective participation.

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Contact

Want to talk about a project, or just say hello.

Balsareny · Bages · Catalonia